Blu Technology, a veteran-owned mobile water filtration company headquartered in Kalamazoo, Michigan, has announced a significant partnership with The Derema Group, naming the West Chester, Pennsylvania-based national sales and marketing agency as its representative for dealer and distributor development across the United States. This engagement positions Derema’s network of sales specialists and dealer specialists to drive Blu Technology’s channel growth across the RV, marine and OEM market verticals.
The partnership marks a major step in Blu Technology’s national expansion strategy, which aims to increase distribution of their products across the country. With this agreement, Blu Technology is expected to expand its reach into new markets and establish stronger relationships with dealers and distributors nationwide.
Derema Group brings a wealth of experience and expertise to the partnership, having been recognized as RVIA Rep Group of the Year in both 2024 and 2025. This credential underscores the agency’s commitment to excellence and its ability to drive growth for its clients.
The company’s product lineup includes NSF/ANSI 61-certified multi-stage filtration systems, UVC LED purification technology, water softeners and a full filter line, all built on a quick-connect architecture using durable stainless steel and eco-friendly materials. This diverse range of products positions Blu Technology as a leader in the water filtration industry.
Blu Technology holds numerous U.S. patents across the automotive and water sectors and was named a 2025 Boating Industry Top Products award recipient and 2026 SBDC Best Small Business. These achievements demonstrate the company’s innovative spirit and commitment to quality.
As Blu Technology scales distribution across the RV and marine markets, Derema’s established dealer and distributor relationships provide a direct path to broader shelf presence and sales velocity at the channel level. This partnership is expected to drive growth for both companies and establish Blu Technology as a major player in the water filtration industry.
The partnership is also significant because it highlights the importance of strategic partnerships in driving growth for companies in the water filtration industry. By working together, Blu Technology and Derema Group can leverage each other’s strengths and expertise to achieve common goals.
With this partnership, Blu Technology takes a major step towards achieving its national expansion strategy. The company is well-positioned to capitalize on the growing demand for water filtration systems in the RV and marine industries.
As Blu Technology looks to expand its distribution channels, it is clear that partnerships like this one are essential for driving growth and success in the industry.
This partnership highlights the importance of strategic partnerships in driving growth for companies in the water filtration industry.
