The outdoor recreation industry is pushing for a national vision that prioritizes health and economic growth.
This vision would position outdoor recreation as a cornerstone of U.S. health infrastructure.
Industry leaders believe this approach could drive significant economic opportunities.

The National Executive Forum on Health and Outdoor Recreation brought together top experts to discuss the future of the industry.
Participants aligned on a clear path forward: expand access to recreation close to home, deepen partnerships between healthcare and the outdoor economy.
This approach would not only support youth and community wellbeing but also reduce chronic disease and drive economic opportunity.
The event highlighted the importance of time outside for physical and mental health.
Industry leaders are committed to elevating trusted voices championing the benefits of outdoor recreation.
The future of the industry depends on its ability to adapt to changing consumer needs and priorities.
Expert analysis of the industry's future plans.
